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If you’re running a radio station and you’re not recording your shows and putting them out as podcasts, you’re leaving listeners — and growth — on the table.

Radio is great for the moment. People tune in, they enjoy the show, and then it’s gone. But what about the people who missed it? Or the ones who heard part of a segment and wanted to hear the rest? Recording your shows and releasing them as podcasts means they can catch up whenever they want, on their own schedule.

That’s how you turn casual listeners into loyal fans.

When people talk about digital innovation, Shopify often comes up as the example of a company that made life easier for millions of small business owners. It didn’t reinvent commerce — it just made it way simpler.

Every brand has a story. Some stories follow a straight path; others evolve in surprising and meaningful ways. Zeno Plus is one of those stories—one we’re proud of, even as we turn the page to a new chapter.